Profile of
Department: mc
Email: jawaria.ashfaq@numl.edu.pk
Tel: 051-8444555 Ext: 108
Faculty of Social Sciences and Humanities, Universiti Teknologi Malaysia (UTM)
National Institute of Science and Technology (NUST) Islamabad
International Islamic University Islamabad
Media and communication studies
NUML, Rawalpindi
Mass Communication
NUST
Dhanak 94.6
Pakistan Broadcasting Corporation (PBC)
Year 2024
Javeria Ashfaq, Anum Ashraf, Baila Aftab, Aamer Waqas “International Journal of Social Science Archives” titled “Application of Artificial Intelligence in Social Media Sites” Vol. 7, Issue 1, ISSN 2707-8892, March 2024. Pp. 395-401
Year 2023
Muhammad Waqas Khan, Hanita Hassan, Javeria Ashfaq, Khizar Hayat “International Journal of Academic Research in Business and Social Sciences” titled “Social Semiotic Analysis of Women Portrayed in Pakistani Television Advertisements” Vol. 13, Issue 5, ISSN 2222-6990, May 2023, pp. 2854 – 2867.
Year 2022
Asfandyar Khan, Aslan Amat Senin, Urooj Zulfiqar, Javeria Ashfaq “International Journal of Academic Research in Business and Social Sciences (ERA)” titled “Influence of User Generated Content (UGC) on Tourist Satisfaction in Pre-Purchase Period of Tourism in Pakistan” Vol. 12, Issue 1, ISSN (2222-6990), Jan, 2022, pp. 5212-5222
Javeria Ashfaq, Asfandyar Khan, Muhammad Bilal, Muhammad Salman, Fazaila Shad “Webology (X)” titled “The Impact of User-Generated Content (UGC) On Destination Image Formation and Behavior Intentions” Vol. 19, Issue 2, ISSN (1735-188X), Feb, 2022, pp. 7892 7906.
Asfandyar Khan, Javeria Ashfaq, Muhammad Bilal, Muhammad Hashim Khan, Fazaila Shad “Indian Journal of Economics and Business (X)” titled “Destination Image Formation through User Generated Content (UGC). An updated Literature review” Vol. 21, Issue 2, ISSN (0972 5784), April, 2022, pp. 57-72
Javeria Ashfaq, Hanita Hassan, Asfandyar Khan, Muhammad Waqas Khan “International Journal of Academic Research in Business and Social Sciences” titled “The Impact of Mass Media, Word-Of Mouth on Travel Intention and Mediating Role of Destination Image and Tourist Attitude” Vol. 12, Issue 10, ISSN 2222-6990, September 2022, pp. 3224 – 3239.
Year 2021
Javeria Ashfaq, Asfandyar Khan, Urooj Zulfqar, Mohib Ullah “Sarhad Journal of Management Sciences (SJMS) (Y & Scopus index)” titled “Factors Influencing Destination Image Through social media In the Pre-Purchase Period of Tourism in Pakistan” Vol. 7, Issue 1, ISSN 2414 2336 (Print), ISSN 2523-2525 (Online), June 2021 pp. 103 – 122