Lecturer (9/15/2023 - 1/31/2024)

Media and Communication Studies

Abasyn University Islamabad Campus

Lecturer (01/01/2024 - Till Date)

Media and Communication Studies

NUML, Rawalpindi Campus

Research Publications

Year 2022

- Erham Ahmed, (2022). Causes of ban on Chinese celebrities and their fan clubs on social media by Chinese government. Pakistan Review of Social Sciences (PRSS), 3(1).

Year 2023

- Erham Ahmed, Faiza Awan, (2023). Afghanistan: Portrayal of Taliban War, Victory and Assuming Power in media and Perspectives of West, China, Russia, Central Asia, India and Pakistan. Pakistan Review of Social Sciences (PRSS), 3(2), 1–22. - Javeria Tahir, Erham Ahmed. (2023). Media Literacy in Youth: Media usage in youth on Secondary School Level. Pakistan Review of Social Sciences (PRSS), 4(1), 60–69.

Year 2024

Bloggers Authenticity and Product Reviews: A Study of Consumer Perceptions and Purchase Intention. International Journal of Social Science Archives (IJSSA), 7(2), 288-301

• Social Media
• Digital Communication research