Program Info.

A standard BBA programme will be of 4 years duration having 8 semesters and 126-132 credit hours. The students having passed intermediate (HSSC) examination will be eligible for admission in BBA4 years programme. On successful completion of all pre-requisites the students will be awarded BBAdegree which will represent 16 years of business education.

Eligibility & Criteria

Eligibilty

  • Intermediate (12 Years) with minimum 45% marks
  • A-Level with minimum 50% marks

Tentative Study Plan - BBA (4 Year)

Semester I
Sr.No. Course Name Crdt.Hrs
1 Information Technology for Business 3 (2 + 1)
2 Islamic Studies 3 + 0
3 Freshmen English - I 3 + 0
4 Personal Management and Grooming 3 + 0
5 Introduction to Business Management 3 + 0
6 Foreign Language - I 3 + 0
Semester II
Sr.No. Course Name Crdt.Hrs
1 Business Mathematics 3 + 0
2 Human Psychology 3 (2 + 1)
3 Freshmen English - II 3 + 0
4 Pakistan Studies 3 + 0
5 Microeconomics 3 + 0
6 Foreign Language - II 3 + 0
Semester III
Sr.No. Course Name Crdt.Hrs
1 Oral Communication and Professional Speech 3 + 0
2 Business Statistics 3 + 0
3 Macroeconomics 3 + 0
4 Financial Accounting 3 + 0
5 Introduction to HRM 3 + 0
6 Sociology 3 + 0
Semester IV
Sr.No. Course Name Crdt.Hrs
1 Business Communication and Technical Writing 3 + 0
2 Principles of Marketing 3 (2 + 1)
3 International Relation and Current Affairs 3 + 0
4 Cost Accounting 3 + 0
5 Business Finance 3 + 0
Semester V
Sr.No. Course Name Crdt.Hrs
1 Fundamentals of Supply Chain 3 + 0
2 Marketing Management 3 (2 + 1)
3 Entrepreneurship 3 + 0
4 Financial Management 3 + 0
5 E-Business 3 + 0
6 Business and Labour Law 3 + 0
Semester VI
Sr.No. Course Name Crdt.Hrs
1 Business Ethics 3 + 0
2 Organizational Behaviour 3 + 0
3 Business Research & Report Writing 3 + 0
4 International Business 3 + 0
5 Consumer Behaviour 3 + 0
Semester VII
Sr.No. Course Name Crdt.Hrs
1 Operations Management 3 + 0
2 Logic and critical Thinking 3 + 0
3 Specialization I 3 + 0
4 Specialization II 3 + 0
Semester VIII
Sr.No. Course Name Crdt.Hrs
1 Project Report/ Business Plan / Internship 3 + 0
2 Business Policy 3 + 0
3 Specialization III 3 + 0
4 Specialization IV 3 + 0
Elective Cources (for 7th & 8th Semester)
Sr.No. Course Name Crdt.Hrs
Specialization: Finance
1 Financial Reporting & Analysis 3 + 0
2 Corporate Finance 3 + 0
3 Investment & Portfolio Management 3 + 0
4 Financial Risk Management 3 + 0
5 Financial Modelling 3 + 0
6 Equity Evaluation 3 + 0
7 Islamic Banking and Finance 3 + 0
8 Strategic Finance 3 + 0
Specialization: Human Resource
9 Organizational Development 3 + 0
10 Career Planning & Management 3 + 0
11 Compensation Structure Development 3 + 0
12 Performance Management System 3 + 0
13 Training and Development 3 + 0
14 Recruitment & Selection 3 + 0
15 Human Resource Information System 3 + 0
16 Strategic Human Resource Management 3 + 0
17 Occupational Health and Safety Management 3 + 0
Specialization: MARKETING
18 Integrated Marketing Communication 3 + 0
19 Brand Management 3 + 0
20 Sales Management 3 + 0
21 Global Marketing 3 + 0
22 Retail Management 3 + 0
23 Social Media Marketing 3 + 0
24 Tourism Marketing and Hospitality Management 3 + 0
25 Marketing Strategies 3 + 0
Specialization: SUPPLY CHAIN MANAGEMENT
26 Sourcing & Procurement 3 + 0
27 Logistics Management 3 + 0
28 Inventory Management 3 + 0
29 Distribution & Network Design 3 + 0
30 Enterprise Resource Planing 3 + 0
31 Supply Chain Finance 3 + 0
Specialization: ENTREPRENEURSHIP
32 Corporate Entrepreneurship 3 + 0
33 Entrepreneurial Finance 3 + 0
34 Entrepreneurial Marketing 3 + 0
35 Social Entrepreneurship 3 + 0