Contact Details

Department: ms

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Dr. Hassan Ali Mughal


PhD (Specialization- Supply Chain Management) (March,2021)

University Institute of Management Sciences Arid Agriculture University, Rawalpindi

MPhil in Management Sciences (June, 2014)

Specialization in Export Channels Bahria University, Islamabad

Master in Business Administration (MBA) (August, 2007)

Federal Urdu University of Arts Science & Technology, Islamabad

Bachelor in Science (BSc) (December, 2003)

Gordon College/Punjab University, Pakistan

Branch Relationship Officer (April, 2006 - Feb, 2008)

UBL Commercial Center Branch

Investment Executive / Personal Banker (March, 2008 - Feb, 2010 )

UBL Fund Manager & Meezan Bank

Administration Officer (Eqv BPS-16) (March, 2010 - November, 2014 )

National Defense University (NDU)

Visiting Faculty Member (September, 2015 - July, 2016)

PMAS, Arid Agriculture University, Rawalpindi

HEC- IRSIP Scholar / Research Associate (April, 2017 - September, 2017)

Department of Management Science

Aarhus University, Aarhus, Denmark / Germany

Lecturer (October, 2017 - September, 2018)

Lahore Business School, University of Lahore

Reviewer (October 2020 - Present)

Journal of retailing and Consumer Services

Visiting Lecturer (NUML,Rawalpindi Campus FUUAST & UIIT, PMAS, Arid Agriculture University - March 2021)

January 2022

Research Publications

Year 2021

Exploring purchase intentions of non-certified organic food: An application of theory of planned behavior

Exploring consumer’s perception and preferences towards purchase of non-certified organic food: A qualitative perspective

Prospects and challenges in the development of organic food policies and practices in Pakistan : A marketing perspective

Understanding of Organic Food System Through Organic Food Competitive Model (OFCM)

. Export Performance through Effective Marketing Practices: An Investigation of Pakistani Exporting Firms